Zoom + (2015)

Disrupting healthcare…

I met the founders of Zoom care, and was immediately taken with their idea of making health care easier, affordable, and more enjoyable. While I was involved in the early stages of the company’s developments, my early branding and marketing efforts helped lead them to rapid expansion and an eventual successful exit.

As the company’s initial VP of Marketing, my achievements and duties included:

• Engaged by CEO to develop and execute the initial marketing strategy and plan for start-up health care company.  

• Scope included ownership of overall company experience, and opening of 3 retail clinics.

• Enhanced total customer experience through all touch points -- online, traditional point-of-sale, collateral, website, and internal clinics.

• Company built on this brand platform to build business, leading successful acquisition/sale in 2018.